The Goal

Brand awareness, engagement and schedule meetings with qualified leads.

The Strategy

• Optimised the LinkedIn profile
• Publish on the feed twice or three times a week
• Interact with the audience on Linkedin on a daily basis
• Create connection campaigns with a specific target audience
• Tweak the message every couple of weeks to find the one with the best engagement 
• Qualify leads before scheduling a call

The Results

• 750 new connections per month
• 424.5 conversations per month
• 20 schedule meetings per month