The Goal
Increase the personal brand awareness and the connections of a specific niche.
The Strategy
- Create a personalized message for the specific niche
- Create 2 campaigns every 2 weeks targeting a specif niche in a specific location with a specific message.
- The message was tweaked every with each new campaign to optimise the message and generate more engagement.
- Post at least once a week to create engagement with the following content: poll, storytelling and a video with value for the audience
The Results
- Increase the new connection on an average of 900 per month of a target audience
- Polls and videos were the posts with higher engagement